22.3.10

Moment By Moment Fundraiser - 03.31.10

So it is finally official! Our Moment By Moment Campaign in support of the Crohn's & Collitis Foundation of Canada has finally received the various approvals that it required. We will be holding a charity barbeque on Wednesday, March 31st from 11 a.m. - 1 p.m. in the Shark Tank Pub (Student Centre) at Loyalist College in Belleville, Ontario. All the proceeds raised from this event will be donated to the CCFC and their mission to find the cure for this unstable and deadly disease.


More people suffer from Crohn's & Collitis in this community than many people realise. Our efforts to support the CCFC and their mission is not only to raise funds, but to also raise awareness. During the barbeque there will be information pamphlets available containing data and information concerning Crohn's disease and ulcerative collitis.

None of this would be possible without the continuing support of the Student Centre at Loyalist College. In addition, we would like to thank our very generous sponsors and donors:




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Without the support of community businesses, this charity barbeque would not be possible. Thank you to all our sponsors and donors! You truly are helping to make this event a living success!
WHO: Crohn's & Collitis Foundation of Canada - Moment By Moment Campaign
WHAT: Charity barbeque
WHERE: Loyalist College Shark Tank Pub (Student Centre) and patio area
WHEN: Wednesday March 31st, 2010 11 a.m. - 1 p.m.
WHY: To raise funds and awareness to help support the CCFC and their fight to Find The Cure
COST: $2.00 / hamburger (veggie burgers available!), $1.00 / beverage (pop, water, etc.)

10.3.10

Tips for a Successful Television Interview

Today was the final interview in a set of three interviews here at Loyalist College in the Post-Graduate Public Relations program - print, radio, and television. Each experience has been completely different and I feel that in the end I am most comfortable with a radio interview (with the opportunity of being able to have notes, etc.).
However, I did have to complete all three and today being the television interview I have researched and found some useful tips in preparing for, and for increasing your chances of having a television interview. These tips can be useful to anybody going for a television interview for the first time, or even if you're experienced and looking for advice.

Enjoy!

1. Appearing in other types of media is the best way to attract TV notice. The more your name appears in print, the more likely it is that you’ll be approached to appear on TV.

2. If a TV researcher phones you, treat the conversation like a mini-audition. They’re listening out for how you say things as well as what you have to say, so let your personality shine.

3. Pictures rule when making TV programmes. When sending ideas to TV companies, make sure that you have thought it through from a visual point of view. It’s not just about what you say; it’s about what you show and how you look as well.

4. Negotiate money only when your appearance is definitely confirmed. Be confident and neutral when discussing fees and decide beforehand if you are prepared to do the interview for free. If there is a fee it’s unlikely to be large.

5. When doing a TV interview, keep talking, be aware of body language and tone of voice

6. Ask what the first question is likely to be before filming starts to help you prepare. The interviewer will have prepared a list of questions and may share some of them with you beforehand. Remember that the interviewer wants the interview to go well just as much as you do.

7. What to wear – avoid spots, stripes (including pinstripe shirts and suits) and small patterns – they make the camera go squiffy (‘strobing’ to be precise). Also avoid all black and white.

8. Ensure that everything about you is congruent with the message you are giving. If your message is sober, dress accordingly (leave the Homer Simpson tie at home).

9. Remember that virtually everyone who ever appeared on television (including famous people) felt nervous beforehand. Nerves just show you that you’re part of the human race. Use your nerves to create energy.

10. Use your appearance to give you the most benefits. Tell your past, present and future clients all about it and if possible include a link to it on your website.


I think the most important thing I learned today was to just breathe. Have fun, relax, and remember... the cameras are rolling!